In their article “Fields of Vision” Paul Conway and Ricardo
Punzalan developed a theory of visual literacy specifically concerning
digitized photographs. The authors categorized the ways that people approach
archival photographs as landscaping, storytelling, and discovering by surveying
a diverse user group. Having more of a background in art than history, I was
excited to read about archivists grappling with the issue of visual literacy. I
believe that Conway and Punzalan’s methods provide a more useful theory of
visual literacy for historic pictures than an art historian could. Nevertheless
the article also brought to light key differences between history and art.
Opposed to photography collections in art museums, the
photographs in archives are predominately there because of subject matter rather
than the photographer. This difference leads to differences in the ways that
people interpret photographs that can lead to divergent results. Opposed to
looking at content first, if the researcher thinks about the person behind the
camera they begin to see the deliberate decisions that a person makes to
construct a photograph. Likewise, attention to the print can divulge darkroom
manipulations that were, and still are, common despite photography’s reputation
for being a direct window into another era. Thinking about the photography
process also forces the realization that most photographers, whether art,
survey, or commercial, work in series.
Conway and Punzalan do not look at these aspects of
photography, likely because they were not important to the users surveyed. Archivists
emphasis original order and provenance for most of their collections, yet the
individualized, content-oriented uses of photographs sometimes obscures
original order and provenance. Many digitized photographs are displayed via
subject, like the National Archives exhibits (for example Photographs of the American West: 1861-1912), or via place, like Philly History. Few archival photography
collections (at least that I have found – still searching) emphasize the work
of the photographer, or the commercial studio, in the same way that manuscripts
or institutional archives emphasize an individual or institution. Visual
literacy is a great stepping stone to make digitized, archived photographs
accessible to users, but I believe the next step is for archivists to think
about the people who produce photographs and the photographs themselves with
the same critical awareness that they give documents.
Reading:
Conway, Paul and Ricardo Punzalan. "Fields of Vision:
Toward a New Theory of Visual Literacy for Digitized Archival Photographs."
Archivaria 71 (Spring 2011).
No comments:
Post a Comment